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About Us

History of Ono Teas

Your destination to Buy Teas online in India

The beginning of Ono Teas is a story of serendipity – One that commenced with an understanding of the ethos of Japanese culture and ended with the tryst to blend tasteful teas like none other.

One wintry evening, the brand’s founder had a chance interaction with a respectable Japanese tea connoisseur. The consequent tête-à-tête led to our founder taking a fine understanding of Japanese aesthetics and the tea ritual in that country. He was acquainted with the concept of wabi-sabi – the Japanese world view of the beauty of simplicity and harmony in everyday life. This philosophy is intricately connected to Japanese tea ceremony. Tea is not simply a beverage to be consumed as a habit or matter of practice. There’s more to it. As per the Japanese culture, tea drinking is a ceremony that harmonizes the principles of respect, purity and tranquility. It aims to purify the soul by becoming one with nature. It is these very ideas that eventually became the cornerstone of the brand’s ideology.

Ono is a beautiful Japanese name for both people and places. It stands for farms (small and large depending upon the pronunciation) or beautiful towns in Japan. It also represents an Axe. While it was mostly used for agricultural purposes, it was also used by warriors (sohei -monk warriors) or Yambushi. These are Japanese mountain hermits who studied nature and religious/spiritual texts along with a variety of martial arts for serving self and community in various forms over the course of history. With the collective references towards people, places, nature, emotions, society and everything in between it became a word we could associate ourselves with. When the brand was born after a laborious period of learning, we chose Ono as the banner we stand before.

Our Vision and Mission

Ono Teas to be the one stop shop for premium Green Teas, Black Teas, Blends or Tisane

“A bath refreshes the body; tea refreshes the mind.”

A Japanese proverb

 

We completely agree with this dictum – There is no drink more rejuvenating than a cup of fine tea. This beverage has gone a long way in defining the fabric of many cultures globally, including ours and has become an intrinsic part of our daily existence. However, in the hustle and bustle of our demanding lives, the art of tea appreciation and good old tea culture seems to have faded.

We have taken up the mantle of bringing, rare and exotic Full Leaf Teas, Tea Blends and Tisane with Indian and international flavors. Our aim is to enhance the awareness of tea culture of the world and bring to you exotic teas for your every mood. Our teabox features a wide selection of teas, such as Green tea, Black tea, Tisanes, Assam tea, Darjeeling tea, Dooars tea and Indian tea. Our loose-leaf teas imbibe the essence of Japanese tea culture, and we believe that the tea drinking ceremony can be practiced anywhere, at home or in an office. But this does not mean that we don’t favor convenience. This is why we launched Tea Bags and 2 grams loose leaf tea sachets which you can use for easy portability and still have a wonderful tea drinking experience. We lay great importance to the:

For us, tea is not merely a commodity; we believe that tea is an expression of one’s state of mind. We believe that tea is for all occasions and purposes – for calmness or party; for connection or seclusion. It is the starting point for conversations with loved ones, self or nature. And, it is these moments that actually sum up life!

To conclude, Ono Teas is an online e-commerce business crafting some of the most Quirky, Soothing, Light and Healing teas for its patrons. We are crafters of Full Leaf Premium Teas which provide a healthy alternative to caffeinated and aerated drinks. Some of our flagship products include Whiskey Tea – India’s First Non-Alcoholic Tea which has the aroma and taste like Whiskey, 3 Paan Sheesha – a 100% Herbal concoction mimicking the 3 Paan Sheesha flavor and so on. Unlike regular tea providers, we at Ono Teas have handcrafted unique teas for every moment you want to cherish, whether it is your moments of Solitude, Conversations with friends or a meeting with office buddies.

What people are saying about us

Ono Teas Testimonials

Our Product lines

Handcrafted Teas to give you company alone and with others

We believe that tea drinking is a personalised experience. To us, an individual’s choice of tea reflects their emotions and personality. A sip of well-made tea could lure you to dive into the annals of mesmerising solitude – guiding you to boketto amidst the serene ambience of the Fuji Five Lakes, or help you pour your heart out like the gushing lava of the animated volcanoes.

Feel like sitting alone and getting lost looking at the beautiful sky? Or do you want to just sit with your group of friends? Perhaps, you must be stressed at work? Or maybe you can’t keep yourself up with the lack of energy? Well, don’t worry! For every mood of yours, we have a tea that would just slip in perfectly.

We have differentiated our teas based on our consumer’s emotions, the moments they want to experience and cherish. We offer three different lines of products that embody our ethos and epitomise our brand.

Solitude Teas

Teas for your Solitary moments | Me time

This product line is positioned to be the customer’s companion in their solitary moments. The products within this category could be best described as ‘me-time’ teas. The teas in this product line aim to amplify the customer’s experiences with his interests, such as music, movies, reading or his stage of mind during contemplation and meditation. These are the perfect tea for ‘Boketto’

Conversations Teas

Teas to break the ice | Friends, Family and Colleagues

Conversations taps the social temperament of our customers. This product line is positioned as the companion for a tête-à-tête and one that smoothens the expression of thoughts and emotions. These are the teas that one could share with their loved ones upon meeting them.

Expressions Tea Gifts

Gift an expression of love a moment they want to cherish

The product line, Expressions, is positioned to enable the customer’s articulation of love and care for their loved ones. It is a package of health, vitality and rejuvenation, and hence an apt choice to gift family and friends on special occasions. The package will include teas and paraphernalia surrounding the teas.

Our Signature Collection

Teas for your every moment

The beginning of Ono Teas is a story of serendipity – One that commenced with an understanding of the ethos of Japanese culture and ended with the tryst to blend tasteful teas like none other.

One wintry evening, the brand’s founder had a chance interaction with a respectable Japanese tea connoisseur. The consequent tête-à-tête led to our founder taking a fine understanding of Japanese aesthetics and the tea ritual in that country. He was acquainted with the concept of wabi-sabi – the Japanese world view of the beauty of simplicity and harmony in everyday life. This philosophy is intricately connected to Japanese tea ceremony. Tea is not simply a beverage to be consumed as a habit or matter of practice. There’s more to it. As per the Japanese culture, tea drinking is a ceremony that harmonizes the principles of respect, purity and tranquility. It aims to purify the soul by becoming one with nature. It is these very ideas that eventually became the cornerstone of the brand’s ideology.

Ono is a beautiful Japanese name for both people and places. It stands for farms (small and large depending upon the pronunciation) or beautiful towns in Japan. It also represents an Axe. While it was mostly used for agricultural purposes, it was also used by warriors (sohei -monk warriors) or Yambushi. These are Japanese mountain hermits who studied nature and religious/spiritual texts along with a variety of martial arts for serving self and community in various forms over the course of history. With the collective references towards people, places, nature, emotions, society and everything in between it became a word we could associate ourselves with. When the brand was born after a laborious period of learning, we chose Ono as the banner we stand before.

Blog - Our Perspective on Tea

From different recipes to facts, our blogs never fail to give you a different perspective. Our Perspective on Tea is as healthy and organic as our Teas. We believe that tea drinking is a sensory experience and hence, we take this exercise pretty seriously. For the tea souls out there, we have lined up a series of articles that will not only elevate your knowledge and understanding of everything related to tea, but also enrich your tea drinking experience. Welcome to our Tea Log!

Our Moral Fabric and Ethos

‘Kōcha wa hontō no seikatsu no honshitsudesu’

The above Japanese line translates to: Fine tea is the essence of true living.

Picture us as the quintessential Japanese woman, extremely particular about everything that concerns her, right from appearance and coordinated dressing to lifestyle choices and outlook on life. We are the tea of haute couture with the ethos of Japanese culture! Our brand stands for the following values:

    • Elegance – Our teas are premium, exclusive and unique
    • Simplicity – We believe in creating authentic and genuine experiences for our customers, effortlessly
    • Tranquility – Competition doesn’t scare us. Nothing on the outside can affect our inner peace
    • Aspiration – We aspire to re-define the tea drinking experience and tea culture for our customers
    • Care – We believe in creating and maintaining an eco-friendly system for one and all

We take the pleasure of tea drinking a bit seriously. Our teas are sourced from the finest tea gardens in Asia. This quality consciousness helps us bring to you custom blends and Tisane that are richer in taste, have a distinct after-taste and fresher than any tea you ever tasted. If you don’t believe, get one of our trial packs.

Our teas are hand-crafted and processed in small batches. Every cup offers you an experience as renewed and unique as you. While we help you immerse in a pleasurable drinking experience, we also help you rejuvenate and offer preventive care from lifestyle discomforts, such as anxiety, hypertension and sleeplessness.

What sets us apart from the rest is that we value not just teas, but the accompanying inheritance and cultural significance too. We take great efforts to educate and inform our cafe partners, stakeholders and patrons about the intricacies of different teas, it’s lineage and associated culture. Everything associated with tea needs to be right to a T. Why? Because we believe that tea presents every individual an opportunity to spend time with themselves, and connect with their roots, loved ones and nature. And, it’s these moments that define life; everything else is superficial.